Crush, the Newest Fragrance from Rihanna

On Tuesday, pop star and designer Rihanna announced the coming of Crush, the latest perfume in her RiRi line. Crush will be the second perfume in the RiRi collection, following the release of the eponymous RiRi fragrance last year. The Crush bottle, which was designed by Rihanna, complements the design of the original RiRi perfume bottle. The elegant lines of the golden bottle converge at the top in an intricately-textured, jewelry-inspired cap. The outer box features the same pattern, with a hint of bright pint to really make things pop.

According to a press release, “sensual woody notes pair with playful red fruits and pink musks to create an intoxicating fragrance with an undeniably fun, feminine twist. The addictive floriental opens with a vibrant splash of bergamot, juicy mandarin and vivacious pink peppercorn. At its heart, pink rose is accented with spicy ylang drizzled in the tangy sweetness of red berries for a mouthwatering signature; while creamy musk, cedarwood and sexy patchouli combine to leave a lush, lasting impression.”

The alluring scent will be available for purchase at Macy’s and other fine retailers beginning in August of 2016. Crush will be sold for $60 per 3.4 oz bottle.

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