"BRAND OF THE WEEK" - @CurlsKinks
Natural Curls and Kinks was started in 2009 as a meetup group to provide support and knowledge to naturals and soon-to-be naturals in the south Florida area. Having started her own natural hair journey in the late 90s, President and founder, Shenika Moraldo, recognized that even though the natural hair phenomenon was becoming common place in larger cities like Washington D.C, New York and Atlanta, information, support and products were still largely unavailable to the south Florida market.
Hoping to fill the void in the south Florida hair care landscape Shenika started the Natural Curls and Kinks hoped meetup group as a venue to educate women on the psychological and physical benefits of embracing their natural hair, and as an educational platform on products and care techniques. The group provided a network of camaraderie and information for women who chose to go against the grain and wear their hair chemical and weave free.
Initially an attending member of the group, Vice President, Tesly Mazarin quickly became an integral part of Natural Curls and Kinks planning and hosting numerous meetups, and was the driving force behind the group’s pinnacle event, the Natural Garden Party. This southern-style soiree featured vendors, performers and of course lots of hair product goodies, and was attended by the majority of the groups then 100 members who donned their best summer attire complete with summer hats and hair accessories. Membership soon topped in the hundreds with naturals from the northern Florida area joining the online aspect of the group to interact with members and ask questions and advice for their hair care concerns.
To address the time and distance constraints of the many members, and to reach a broader audience, Natural Curls and Kinks transitioned from simply a local meetup group to an online resource for events, products, business promotion and to connect with other naturals. Currently, Shenika and Tesly have been looking at a variety of ways to expand the Natural Curls and Kinks brand including a youtube presence, and partnering with popular natural hair care brands for product promotions.
You can find our group on facebook Naturals curls & kinks.
curlsandkinks instagram
shellbee1075 on YouTube
blueottlisa on YouTube
ADVANCE YOUR BRAND!
http://www.prosperunlimited.com
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