Royal Oak Tourbillon Chronograph by Audemars Piguet
In the middle of New York’s SoHo, perched on a second-floor loft on 120 Wooster Street sits Material Good, an ambitious new concept luxury goods store, owned by Rob Ronen and Michael Herman who curate a selection of high-end pieces – everything from watches to birkins – both new and pre-owned. Two years on, Herman and Ronen’s exquisite taste presented amidst a store filled with tasteful designer touches like a Douglas Little light fixture, a shearling daybed and walls of textured gold and silver, convinced the Le Brassus manufacture to launch a collaboration watch.
As authorised dealers for Audemars Piguet and Richard Mille, the Material Good Royal Oak Tourbillon Chronograph Openworked holds its own even as the pair sit in a collection of other high profile timepieces including pedigree vintage watches from Christie’s and Sotheby’s.
Originally released in platinum at SIHH 2016, the new Royal Oak Tourbillon Chronograph Openworked ref. 26347 for Material Good is now available in pink gold and titanium after extensive creative consultation between Audemars Piguet and the SoHo luxury retailer – a rarity considered that Material Good is only two years old but definitely representative on how the retailer has served as taste-makers and trendsetters for the wider New York area that the Le Brassus watchmaker even considered collaboration with such a relatively young boutique.
The Audemars Piguet Material Good Royal Oak Openworked Chronograph evokes the dramatism and refinement of the original octagonal skeleton timepiece with stopwatch functionality and visual spectacle of well finished tourbillon complication at 6 o’clock, into large-ish 44mm case proportions.
As befitting a six figure watch, haute horlogerie finishing characteristic from Audemars Piguet is on display on everything from the case-work, calibre decoration, to the practiced knowledge of high complications are all on display for the new Material Good AP Royal Oak Openworked Chronograph.
"Invest in the brand!"
Comments